C. SMITH
Senior Digital Experience Leader | Global Website Manager | Product Owner | Web Strategy, Governance & Digital Platforms | US & Europe

Christopher A. Smith

I’m a Senior Digital Experience Leader, Product Owner, and Global Website Manager with over 15 years of experience building secure, scalable, high-converting digital platforms.

Throughout my career across cybersecurity, healthcare, advertising, and multimedia, I’ve seen the same challenge repeat itself with teams operating in silos:

  • Creative teams design without technical context
  • Marketing launches campaigns detached from platform reality
  • IT builds infrastructure disconnected from the actual user experience.

To bridge these gaps, I developed ”The Smith Concept” – my personal working philosophy.

What is The Smith Concept?

The Smith Concept is my practical model for connecting four essential disciplines: Creative, Communication, Digital Marketing, and Technology into a cohesive digital experience.

What You Can Expect From Me

By connecting these four areas, I break down the silos and take the friction out of cross-functional work. I can funnel your complex, multi-market channels into a clear, high-performing growth strategy.

What I’m Looking For Next

For my next adventure, I am seeking senior roles in Digital Experience Leadership, Global Website Strategy, Digital Platform Operations, or Product Ownership.

I thrive in environments where I can scale global web ecosystems, streamline delivery across teams, and connect marketing and technology directly to business outcomes.

  • Current Location: Belgium (US Citizen).
  • Work Preference: Open to EU or US remote positions
View Kanban Backlog Get in touch LinkedIn Profile ↗
13 markets governed
+8–12% YoY KPI growth
29 years in digital & media
50 trained & onboarded
75 professional certifications
13 markets governed
+8–12% YoY KPI growth
29 years in digital & media
50 trained & onboarded
75 professional certifications
19972026
Orange Cyberdefense
Europital
Mach Media
suAzio
Primerica Financial Services
Gary Smith Productions (Multimedia)
John Lyons Symposiums
CogniSense, Inc.
KKCO
Active Execution Delivered Sprints Archived Foundation (< 2014)

Product Backlog & Career Kanban Board

Professional history structured as an enterprise sprint backlog: tracking active execution sprints, completed delivery milestones, and historical foundational chapters.

Active Execution

1 items
July 2024 - Present In Progress

Orange Cyberdefense · Brussels Region, Belgium

Inspect Epic
Epic: Standardize global digital marketing delivery and governance.

Bridged cross-functional teams to transition 13+ markets into a cohesive, conversion-focused digital ecosystem.

  • US01 - (Strategy): I translate business and pipeline priorities into an actionable digital strategy, so that 14+ international markets maintain aligned delivery and execution.
  • US02 - (Performance): I turn underperforming websites into structured, conversion-focused platforms, so that the business achieves a consistent YoY growth of +8–12% across key KPIs.
  • US03 - (Governance): I establish scalable governance and best practices, so that local teams are empowered to act locally while maintaining strict global consistency.
  • US04 - (Cross-Functional Alignment): I connect marketing, product, IT, and security teams, so that digital delivery is streamlined and operational friction is eliminated.
  • US05 - (Data Analytics): I leverage structured reporting ecosystems, so that stakeholders can successfully shift from activity-based reporting to performance-driven decision-making.
CybersecurityMarketingTechnologyB2B

Delivered Sprints

5 items
March 2022 - July 2024 Done

Orange Cyberdefense · Brussels Region, Belgium

Inspect Epic
Epic: Optimize and secure the global web infrastructure.

Directed the technical and strategic roadmap for 13 regional websites to improve performance, SEO, and user engagement.

  • US01 - (Global Strategy): I define and execute website strategy and scalable roadmaps, so that 13 countries experience secure and high-performing digital platforms.
  • US02 - (Optimization): I optimize technical SEO, UX/UI, and content structures, so that the business sees consistent YoY improvements in traffic, engagement, and conversions.
  • US03 - (Security & Reliability): I collaborate on performance, security, and compliance requirements, so that platform reliability is strengthened across borders.
  • US04 - (Data Insights): I build complex dashboards and reporting frameworks, so that raw data is transformed into actionable insights for cross-market alignment.
  • US05 - (Vendor Management): I translate business requirements into structured project plans, so that internal teams and external vendors execute projects efficiently and on time.
CybersecurityMarketingTechnologyB2B
September 2020 - July 2021 Done

Europital · Ghent, Belgium

Inspect Epic
Epic: Architect digital transformation and IT governance frameworks.

Shaped structured operating models and SOPs to ensure scalable, compliant, and continuous business operations.

  • US01 - (Digital Transformation): I support digital transformation initiatives and shape structured operating models, so that the company scales its administrative and project-driven activities seamlessly.
  • US02 - (Process Governance): I formalize IT governance practices and standard operating procedures (SOPs), so that business continuity and repeatable processes are ensured.
  • US03 - (CRO Integration): I create and integrate CRO-related operating structures, so that digital and technology strategies perfectly align with client-facing goals.
  • US04 - (Stakeholder Alignment): I work directly across IT, MarComs, and cybersecurity, so that process clarity and digital delivery quality are continuously improved.
PharmaceuticalTechnologyMarketingCommunicationsCreativeB2B
September 2017 - September 2020 Done

Europital · Ghent, Belgium

Inspect Epic
Epic: Drive adoption and standardization for the PenThu® PaaS application.

Led user onboarding, best practice documentation, and platform optimization to maximize commercial enablement.

  • US01 - (Business Enablement): I support the marketing and sales strategy for the PenThu® PaaS application, so that the platform is effectively positioned for broader commercial adoption.
  • US02 - (User Onboarding): I lead onboarding, training, and support for over 50 employees across multiple companies, so that PaaS adoption and user enablement are maximized.
  • US03 - (Standardization): I create and maintain rigorous best practice documentation and operational guidance, so that internal process maturity and scalability are significantly strengthened.
  • US04 - (Platform Optimization): I collaborate with IT, commercial, and operational functions, so that user experience and overall application performance consistently improve.
PharmaceuticalTechnologyMarketingCommunicationsCreativeB2B
September 2014 - September 2017 Done

Europital · Ghent, Belgium

Inspect Epic
Epic: Manage technical architecture and regulatory compliance for digital platforms.

Oversaw web infrastructure, clinical data verification, and internal IT systems while ensuring strict FDA and EU compliance.

  • US01 - (Regulatory Compliance): I manage the PenThu® web PaaS application, so that it strictly adheres to FDA 21 CFR Part 11 and EU Annex 11 compliance requirements.
  • US02 - (Web Architecture): I design, build, and maintain multiple websites utilizing LAMP/LEMP technology stacks, so that the company maintains a robust, secure online presence.
  • US03 - (Data Verification): I oversee patient narrative data verification and ad hoc collaborative worksheets, so that medical physicians can rely on accurate and qualitative medical reviews.
  • US04 - (IT Infrastructure): I document and implement network solutions—including LAN and IP-PBX phone systems—so that team productivity and office operations scale smoothly.
  • US05 - (Creative Communications): I develop internal and external communications across video, animation, print, and event design, so that brand messaging is highly engaging and professional.
PharmaceuticalTechnologyMarketingCommunicationsCreativeB2B
November 2011 - August 2014 Archived

Mach Media · Sint-Martens-Latem, Belgium

Inspect Epic
Epic: Deliver integrated digital media campaigns and client technology solutions.

Managed the full project lifecycle of interactive web, video, and animation projects while resolving critical technical incidents.

  • US01 - (Campaign Delivery): I produce interactive web content, video, and animation, so that multinational clients benefit from rich, integrated cross-media campaigns.
  • US02 - (Digital Design): I design and manage client websites, so that visual consistency, usability, and brand experiences are highly optimized.
  • US03 - (Project Management): I handle digital project delivery from initial brief to final launch, so that client expectations are met with quality execution and timely completion.
  • US04 - (Content Distribution): I manage content workflows across all channels—including email and social media—so that information distribution is structurally sound and accurate.
  • US05 - (Crisis Resolution): I remain calm and independently resolve client-impacting technical incidents, so that operational crises are averted without panic.
AdvertisingCreativeMarketingTechnologyB2B

Archived Foundation

6 items
October 2011 - November 2011 Archived

suAzio · Bertem, Flemish Region, Belgium

Inspect Epic
Epic: Conduct comprehensive medical technology market research.

Executed targeted surveys and data collection with US healthcare executives to provide actionable industry insights.

  • US01 - (Market Research): I contact US-based medical institutions and hospitals, so that C-level executives and department heads can complete vital medical technology surveys.
  • US02 - (Data Collection): I gather performance and functionality feedback on medical equipment, so that major medical technology companies receive accurate, actionable market insights.
  • US03 - (Reporting): I compile detailed reports on my findings, so that management has clear visibility into the study's progress and survey outcomes.
Market ResearchMedical TechnologyB2B
January 2009 - December 2011 Archived

Primerica Financial Services · Grand Junction, Colorado, United States

Inspect Epic
Epic: Empower community financial literacy and secure client futures.

Provided tailored financial advisory services and sold proprietary financial products to build strong financial portfolios.

  • US01 - (Client Advisory): I meet face-to-face with clients to conduct financial needs analyses, so that families can clearly understand basic financial principles.
  • US02 - (Product Sales): I sell proprietary financial products like term life insurance and mutual funds, so that clients can securely build their financial futures.
  • US03 - (Financial Literacy): I organize and offer specialized training and workshops, so that the community gains valuable financial literacy and planning skills.
Financial ServicesFinancialInsuranceB2C
December 2004 - September 2009 Archived

John Lyons Symposiums · Parachute, Colorado, United States

Inspect Epic
Epic: Expand international brand presence and optimize e-commerce operations.

Managed marketing budgets, web ecosystems, and creative production to scale the company's equestrian product lines.

  • US01 - (Marketing Management): I develop robust marketing budgets and execute media buys, so that the company's international equestrian brand presence is significantly amplified.
  • US02 - (Web Ecosystems): I design and manage the company website, discussion board, and e-commerce site, so that online product sales and community engagement grow.
  • US03 - (Creative Production): I utilize layout and design skills for packaging, logos, animations, and promotional materials, so that product lines remain visually impactful.
  • US04 - (Operations Optimization): I streamline internet and web hosting services while designing new office forms, so that day-to-day workflow efficiency increases and substantial costs are saved.
  • US05 - (Product Strategy): I track individual client interests and locations, so that targeted product development and event planning directly meet market demand.
EquestrianCreativeMarketingCommunicationsTechnologyB2BB2C
February 2001 - January 2012 Archived

Gary Smith Productions (Multimedia) · Grand Junction, Colorado, United States

Inspect Epic
Epic: Produce award-winning multimedia and broadcast solutions.

Directed a full-service digital media agency delivering interactive CDROMs, TV commercials, and forensic media analysis for top-tier clients.

  • US01 - (Business Development): I deliver comprehensive digital media services, so that diverse top-tier clients like Nickelodeon and The Ritz-Carlton receive exceptional multimedia assets.
  • US02 - (Interactive Media): I build award-winning interactive CDROMs and DVDs, so that clients possess highly engaging instructional and promotional tools.
  • US03 - (Forensic Analysis): I provide forensic cleanup of surveillance video and photos, so that legal attorneys have reliable evidence for expert testimony.
  • US04 - (Broadcast Production): I produce TV commercials and develop customized websites, so that local and regional clients can successfully execute complex marketing campaigns.
  • US05 - (Education): I share my practical industry experiences with college students, so that future media professionals are better prepared for their careers.
Creative ServicesCreativeTechnologyB2BB2C
July 1999 - February 2001 Archived

CogniSense, Inc. · Grand Junction, Colorado, United States

Inspect Epic
Epic: Translate complex engineering concepts into accessible multimedia.

Produced interactive training and marketing materials to educate municipalities and non-technical staff on directional drilling technologies.

  • US01 - (Technical Communication): I work directly with engineers to translate complex concepts, so that city municipalities and the public easily understand the benefits of directional drilling.
  • US02 - (Content Creation): I produce graphics, animations, interactive CDROMs, and location videos, so that the HDD industry has highly effective service and product marketing materials.
  • US03 - (Employee Training): I conduct onboarding sessions for new, non-technical employees, so that they quickly grasp complex industry methodologies.
  • US04 - (Project Coordination): I coordinate direct customer interactions and full media development life cycles, so that national and international clients receive tailored media solutions.
ConstructionCreativeTechnologyCommunicationsB2B
January 1997 - July 1999 Archived

KKCO · Grand Junction, Colorado, United States

Inspect Epic
Epic: Produce top-rated live news and television broadcasts.

Supervised studio operations, engineered audio/graphics, and managed a weekly real estate show that secured the #1 market rating.

  • US01 - (Broadcast Production): I produce and manage a weekly real estate show from creation to completion, so that the station secures the number one Nielsen TV Rating in the market.
  • US02 - (Technical Operations): I serve as a news audio engineer and camera operator, so that daily, high-stakes newscasts run flawlessly.
  • US03 - (Graphic Design): I create custom graphics for live newscasts, so that the visual quality of the broadcast is continuously elevated.
  • US04 - (Team Leadership): I train and supervise employees in all aspects of news broadcast production, so that the studio maintains a highly skilled, cross-trained team.
BroadcastCreativeTechnologyB2C

Stakeholder Feedback & Testimonials

Direct endorsements from executive sponsors, production directors, and cross-functional partners.

“Chris Smiths are hard to find...”

— Wes Butler: Production Manager, KREX Channel 5

“I could not rate the work he has done for me any higher. His experience with digital media is broad and successful. His creativity and skill in art is unique and growing...”

— Dr. Gary Loren McCallister -- CEO Flaming Moth Productions (2003- "Communicator" award winner)

“Said to the media and sales staff; 'You guys have done a great job! It's like a reintroduction of John Lyons to the horse community...'”

— Wayne Williams - Speaking of Horses Show

“Christopher was an asset to our company with a willingness to step up and think outside the box...”

— Jody Lyons -- CEO, John Lyons Symposiums, Inc.

“Adventure out there!”

— Christopher A. Smith - Resident, Zaventem, BE

“'Christopher is awesome in a crisis. I don’t know how he stays so calm, cool and collected while everyone else is panicking...' Said after the successful resolution of a client impacting technical incident.”

— Taunya Renson-Martin -- Managing Partner, Mach Media

“For me, it is less about the journey and more about the destination.”

— Christopher Smith

Frequently Asked Questions

Key operational principles, leadership methodologies, and technical strategies governing my digital workflow.

Strategic Leadership: What is your core expertise as a MarTech Leader and Head of Digital Experience?

Answer: I am a cross-functional digital leader with over 15 years of experience bridging marketing strategy, IT operations, and technology tools. As the Head of Global Digital Marketing, I translate business priorities into actionable digital strategies that transform fragmented digital systems into secure, scalable, and data-driven ecosystems. My focus is on aligning cross-functional teams to eliminate operational friction and drive consistent pipeline growth.

Global Web Management: How do you handle Global Website Strategy and digital governance for international markets?

Answer: I establish scalable web governance frameworks and best practices that empower local teams while maintaining strict global consistency. As a Global Website Manager, I directed the technical and strategic roadmaps for up to 13+ international markets. This includes optimizing technical SEO, UX/UI, content structures, and Conversion Rate Optimization (CRO) to ensure a high-performing digital platform across borders.

Execution & Delivery: How do you integrate Agile Project Management into your digital delivery workflows?

Answer: I utilize Agile methodologies extensively to manage digital project delivery and product roadmaps. I hold multiple certifications, including Agile Project Management, Agile User Stories, and Agile Foundations. Acting as a Product Owner, I translate business requirements into structured user stories and coordinate with marketing, product, and IT teams to ensure timely execution and continuous operational improvement.

Technical Infrastructure: What is your hands-on experience with IT Operations and technology stacks?

Answer: Unlike traditional marketers, I have deep technical expertise. As a Technology Operations Manager, I have designed, built, and maintained multiple websites utilizing LAMP and LEMP technology stacks. My infrastructure background includes Linux system administration, web architecture, network security, and server hardening.

AI & Marketing Automation: Are you experienced with Generative AI and workflow automation tools?

Answer: Yes, I use these technologies to reduce manual workloads, create support workflows, and build persona based agents. This website, for example, was developed with the support of AI and built / maintained through node based automation. In addition, I hold recent 2026 certifications in building custom chatbots with n8n, automating workflows with Generative AI, and building AI agents.

Data & Analytics: How do you drive Conversion Rate Optimization (CRO) and measure ROI?

Answer: I build complex dashboards and comprehensive reporting ecosystems that transform raw data into actionable insights. My goal is to shift organizations from activity-based reporting to performance-driven decision-making. By heavily leveraging analytics, my optimization strategies have resulted in a consistent YoY core growth of +8–12% across key digital KPIs.

Vendor & Agency Management: What is your approach to managing external technical vendors and creative agencies?

Answer: I translate high-level business goals into structured digital project plans, comprehensive RFPs, briefing documents, and mind maps. I have successfully managed overseas development teams and administered User Acceptance Testing (UAT) to ensure that external vendors deliver digital and technology solutions that perfectly align with internal compliance and business expectations. [EXPERIENCE] Orange Cyberdefense [ROLE 0] [FUNCTION] Head of Global Digital Marketing | Website, Leadership & Global Enablement [DATE RANGE] July 2024 - Present [DURATION] 2 yrs 1 mo [LOCATION] Brussels Region, Belgium [EPIC] Standardize global digital marketing delivery and governance. [SUMMARY] Bridged cross-functional teams to transition 13+ markets into a cohesive, conversion-focused digital ecosystem. - [USER STORY] US01 - (Strategy): I translate business and pipeline priorities into an actionable digital strategy, so that 14+ international markets maintain aligned delivery and execution. - [USER STORY] US02 - (Performance): I turn underperforming websites into structured, conversion-focused platforms, so that the business achieves a consistent YoY growth of +8–12% across key KPIs. - [USER STORY] US03 - (Governance): I establish scalable governance and best practices, so that local teams are empowered to act locally while maintaining strict global consistency. - [USER STORY] US04 - (Cross-Functional Alignment): I connect marketing, product, IT, and security teams, so that digital delivery is streamlined and operational friction is eliminated. - [USER STORY] US05 - (Data Analytics): I leverage structured reporting ecosystems, so that stakeholders can successfully shift from activity-based reporting to performance-driven decision-making. [SECTOR] Cybersecurity [DOMAIN] Marketing, Technology [MODEL] B2B [ROLE 1] [FUNCTION] Global Website Manager | Website Strategy, Operations, & Governance [DATE RANGE] March 2022 - July 2024 [DURATION] 2 yrs 4 mos [LOCATION] Brussels Region, Belgium [EPIC] Optimize and secure the global web infrastructure. [SUMMARY] Directed the technical and strategic roadmap for 13 regional websites to improve performance, SEO, and user engagement. - [USER STORY] US01 - (Global Strategy): I define and execute website strategy and scalable roadmaps, so that 13 countries experience secure and high-performing digital platforms. - [USER STORY] US02 - (Optimization): I optimize technical SEO, UX/UI, and content structures, so that the business sees consistent YoY improvements in traffic, engagement, and conversions. - [USER STORY] US03 - (Security & Reliability): I collaborate on performance, security, and compliance requirements, so that platform reliability is strengthened across borders. - [USER STORY] US04 - (Data Insights): I build complex dashboards and reporting frameworks, so that raw data is transformed into actionable insights for cross-market alignment. - [USER STORY] US05 - (Vendor Management): I translate business requirements into structured project plans, so that internal teams and external vendors execute projects efficiently and on time. [SECTOR] Cybersecurity [DOMAIN] Marketing, Technology [MODEL] B2B – [EXPERIENCE] Europital [ROLE 0] [FUNCTION] Associate Director, Technology Operations | Digital Transformation, Governance & Digital Marketing [DATE RANGE] September 2020 - July 2021 [DURATION] 10 mos [LOCATION] Ghent, Belgium [EPIC] Architect digital transformation and IT governance frameworks. [SUMMARY] Shaped structured operating models and SOPs to ensure scalable, compliant, and continuous business operations. - [USER STORY] US01 - (Digital Transformation): I support digital transformation initiatives and shape structured operating models, so that the company scales its administrative and project-driven activities seamlessly. - [USER STORY] US02 - (Process Governance): I formalize IT governance practices and standard operating procedures (SOPs), so that business continuity and repeatable processes are ensured. - [USER STORY] US03 - (CRO Integration): I create and integrate CRO-related operating structures, so that digital and technology strategies perfectly align with client-facing goals. - [USER STORY] US04 - (Stakeholder Alignment): I work directly across IT, MarComs, and cybersecurity, so that process clarity and digital delivery quality are continuously improved. [SECTOR] Pharmaceutical [DOMAIN] Technology, Marketing, Communications, Creative [MODEL] B2B [ROLE 1] [FUNCTION] Technology Operations Manager, Senior | PaaS Strategy, Training & Documentation [DATE RANGE] September 2017 - September 2020 [DURATION] 3 yrs [LOCATION] Ghent, Belgium [EPIC] Drive adoption and standardization for the PenThu® PaaS application. [SUMMARY] Led user onboarding, best practice documentation, and platform optimization to maximize commercial enablement. - [USER STORY] US01 - (Business Enablement): I support the marketing and sales strategy for the PenThu® PaaS application, so that the platform is effectively positioned for broader commercial adoption. - [USER STORY] US02 - (User Onboarding): I lead onboarding, training, and support for over 50 employees across multiple companies, so that PaaS adoption and user enablement are maximized. - [USER STORY] US03 - (Standardization): I create and maintain rigorous best practice documentation and operational guidance, so that internal process maturity and scalability are significantly strengthened. - [USER STORY] US04 - (Platform Optimization): I collaborate with IT, commercial, and operational functions, so that user experience and overall application performance consistently improve. [SECTOR] Pharmaceutical [DOMAIN] Technology, Marketing, Communications, Creative [MODEL] B2B [ROLE 2] [FUNCTION] Technology Operations Manager | Digital Platforms, Compliance & Client Enablement [DATE RANGE] September 2014 - September 2017 [DURATION] 3 yrs [LOCATION] Ghent, Belgium [EPIC] Manage technical architecture and regulatory compliance for digital platforms. [SUMMARY] Oversaw web infrastructure, clinical data verification, and internal IT systems while ensuring strict FDA and EU compliance. - [USER STORY] US01 - (Regulatory Compliance): I manage the PenThu® web PaaS application, so that it strictly adheres to FDA 21 CFR Part 11 and EU Annex 11 compliance requirements. - [USER STORY] US02 - (Web Architecture): I design, build, and maintain multiple websites utilizing LAMP/LEMP technology stacks, so that the company maintains a robust, secure online presence. - [USER STORY] US03 - (Data Verification): I oversee patient narrative data verification and ad hoc collaborative worksheets, so that medical physicians can rely on accurate and qualitative medical reviews. - [USER STORY] US04 - (IT Infrastructure): I document and implement network solutions—including LAN and IP-PBX phone systems—so that team productivity and office operations scale smoothly. - [USER STORY] US05 - (Creative Communications): I develop internal and external communications across video, animation, print, and event design, so that brand messaging is highly engaging and professional. [SECTOR] Pharmaceutical [DOMAIN] Technology, Marketing, Communications, Creative [MODEL] B2B – [EXPERIENCE] Mach Media [ROLE 0] [FUNCTION] Multimedia Developer & Technology Consultant [DATE RANGE] November 2011 - August 2014 [DURATION] 2 yrs 9 mos [LOCATION] Sint-Martens-Latem, Belgium [EPIC] Deliver integrated digital media campaigns and client technology solutions. [SUMMARY] Managed the full project lifecycle of interactive web, video, and animation projects while resolving critical technical incidents. - [USER STORY] US01 - (Campaign Delivery): I produce interactive web content, video, and animation, so that multinational clients benefit from rich, integrated cross-media campaigns. - [USER STORY] US02 - (Digital Design): I design and manage client websites, so that visual consistency, usability, and brand experiences are highly optimized. - [USER STORY] US03 - (Project Management): I handle digital project delivery from initial brief to final launch, so that client expectations are met with quality execution and timely completion. - [USER STORY] US04 - (Content Distribution): I manage content workflows across all channels—including email and social media—so that information distribution is structurally sound and accurate. - [USER STORY] US05 - (Crisis Resolution): I remain calm and independently resolve client-impacting technical incidents, so that operational crises are averted without panic. [SECTOR] Advertising [DOMAIN] Creative, Marketing, Technology [MODEL] B2B – [EXPERIENCE] suAzio [ROLE 0] [FUNCTION] Market Research Assistant [DATE RANGE] October 2011 - November 2011 [DURATION] 1 mo [LOCATION] Bertem, Flemish Region, Belgium [EPIC] Conduct comprehensive medical technology market research. [SUMMARY] Executed targeted surveys and data collection with US healthcare executives to provide actionable industry insights. - [USER STORY] US01 - (Market Research): I contact US-based medical institutions and hospitals, so that C-level executives and department heads can complete vital medical technology surveys. - [USER STORY] US02 - (Data Collection): I gather performance and functionality feedback on medical equipment, so that major medical technology companies receive accurate, actionable market insights. - [USER STORY] US03 - (Reporting): I compile detailed reports on my findings, so that management has clear visibility into the study's progress and survey outcomes. [SECTOR] Market Research [DOMAIN] Medical Technology [MODEL] B2B – [EXPERIENCE] Primerica Financial Services [ROLE 0] [FUNCTION] District Leader [DATE RANGE] January 2009 - December 2011 [DURATION] 2 yrs 11 mos [LOCATION] Grand Junction, Colorado, United States [EPIC] Empower community financial literacy and secure client futures. [SUMMARY] Provided tailored financial advisory services and sold proprietary financial products to build strong financial portfolios. - [USER STORY] US01 - (Client Advisory): I meet face-to-face with clients to conduct financial needs analyses, so that families can clearly understand basic financial principles. - [USER STORY] US02 - (Product Sales): I sell proprietary financial products like term life insurance and mutual funds, so that clients can securely build their financial futures. - [USER STORY] US03 - (Financial Literacy): I organize and offer specialized training and workshops, so that the community gains valuable financial literacy and planning skills. [SECTOR] Financial Services [DOMAIN] Financial, Insurance [MODEL] B2C – [EXPERIENCE] Gary Smith Productions (Multimedia) [ROLE 0] [FUNCTION] Owner / Producer / Consultant [DATE RANGE] February 2001 - January 2012 [DURATION] 10 yrs 11 mos [LOCATION] Grand Junction, Colorado, United States [EPIC] Produce award-winning multimedia and broadcast solutions. [SUMMARY] Directed a full-service digital media agency delivering interactive CDROMs, TV commercials, and forensic media analysis for top-tier clients. - [USER STORY] US01 - (Business Development): I deliver comprehensive digital media services, so that diverse top-tier clients like Nickelodeon and The Ritz-Carlton receive exceptional multimedia assets. - [USER STORY] US02 - (Interactive Media): I build award-winning interactive CDROMs and DVDs, so that clients possess highly engaging instructional and promotional tools. - [USER STORY] US03 - (Forensic Analysis): I provide forensic cleanup of surveillance video and photos, so that legal attorneys have reliable evidence for expert testimony. - [USER STORY] US04 - (Broadcast Production): I produce TV commercials and develop customized websites, so that local and regional clients can successfully execute complex marketing campaigns. - [USER STORY] US05 - (Education): I share my practical industry experiences with college students, so that future media professionals are better prepared for their careers. [SECTOR] Creative Services [DOMAIN] Creative, Technology [MODEL] B2B, B2C – [EXPERIENCE] John Lyons Symposiums [ROLE 0] [FUNCTION] Media Director [DATE RANGE] December 2004 - September 2009 [DURATION] 4 yrs 9 mos [LOCATION] Parachute, Colorado, United States [EPIC] Expand international brand presence and optimize e-commerce operations. [SUMMARY] Managed marketing budgets, web ecosystems, and creative production to scale the company's equestrian product lines. - [USER STORY] US01 - (Marketing Management): I develop robust marketing budgets and execute media buys, so that the company's international equestrian brand presence is significantly amplified. - [USER STORY] US02 - (Web Ecosystems): I design and manage the company website, discussion board, and e-commerce site, so that online product sales and community engagement grow. - [USER STORY] US03 - (Creative Production): I utilize layout and design skills for packaging, logos, animations, and promotional materials, so that product lines remain visually impactful. - [USER STORY] US04 - (Operations Optimization): I streamline internet and web hosting services while designing new office forms, so that day-to-day workflow efficiency increases and substantial costs are saved. - [USER STORY] US05 - (Product Strategy): I track individual client interests and locations, so that targeted product development and event planning directly meet market demand. [SECTOR] Equestrian [DOMAIN] Creative, Marketing, Communications, Technology [MODEL] B2B, B2C – [EXPERIENCE] CogniSense, Inc. [ROLE 0] [FUNCTION] Senior Producer [DATE RANGE] July 1999 - February 2001 [DURATION] 1 yr 7 mos [LOCATION] Grand Junction, Colorado, United States [EPIC] Translate complex engineering concepts into accessible multimedia. [SUMMARY] Produced interactive training and marketing materials to educate municipalities and non-technical staff on directional drilling technologies. - [USER STORY] US01 - (Technical Communication): I work directly with engineers to translate complex concepts, so that city municipalities and the public easily understand the benefits of directional drilling. - [USER STORY] US02 - (Content Creation): I produce graphics, animations, interactive CDROMs, and location videos, so that the HDD industry has highly effective service and product marketing materials. - [USER STORY] US03 - (Employee Training): I conduct onboarding sessions for new, non-technical employees, so that they quickly grasp complex industry methodologies. - [USER STORY] US04 - (Project Coordination): I coordinate direct customer interactions and full media development life cycles, so that national and international clients receive tailored media solutions. [SECTOR] Construction [DOMAIN] Creative, Technology, Communications [MODEL] B2B – [EXPERIENCE] KKCO [ROLE 0] [FUNCTION] Production Assistant [DATE RANGE] January 1997 - July 1999 [DURATION] 2 yrs 6 mos [LOCATION] Grand Junction, Colorado, United States [EPIC] Produce top-rated live news and television broadcasts. [SUMMARY] Supervised studio operations, engineered audio/graphics, and managed a weekly real estate show that secured the #1 market rating. - [USER STORY] US01 - (Broadcast Production): I produce and manage a weekly real estate show from creation to completion, so that the station secures the number one Nielsen TV Rating in the market. - [USER STORY] US02 - (Technical Operations): I serve as a news audio engineer and camera operator, so that daily, high-stakes newscasts run flawlessly. - [USER STORY] US03 - (Graphic Design): I create custom graphics for live newscasts, so that the visual quality of the broadcast is continuously elevated. - [USER STORY] US04 - (Team Leadership): I train and supervise employees in all aspects of news broadcast production, so that the studio maintains a highly skilled, cross-trained team. [SECTOR] Broadcast [DOMAIN] Creative, Technology [MODEL] B2C [EDUCATION] [UNIVERSITY / SCHOOL] Columbia College Chicago [DEGREE / STUDIES] Bachelor of Arts - BA, Video Compositing, Video Editing, 3D Animation [DATE RANGE] January 1995 - December 1997 [UNIVERSITY / SCHOOL] CCLM - Cours Communaux de Langues Modernes [DEGREE / STUDIES] French Language Certificate, French Level A [DATE RANGE] January 2011 - December 2011 [UNIVERSITY / SCHOOL] Colorado Mesa University [DEGREE / STUDIES] Commercial Art, Graphics, Illustration, General Course Studies [DATE RANGE] January 1992 - December 1995 - [AWARDS] Industry Awards [DATE] 2002 [AWARD] 24th - Annual Telly Award [RECIPIENT] Mesa State College Department of Music [MEDIA] Interactive CDROM. [DATE] 2003 [AWARD] Communicator Award of Distinction [RECIPIENT] The Fundamentals of Teaching [MEDIA] Interactive CDROM. [Licenses & certifications] [TITLE] Build with AI: Create Custom Chatbots with n8n LinkedIn [DATE] Jul 2026 [LINK] Show credential [TITLE] Automate Your Workflows with Generative AI LinkedIn [DATE] Jul 2026 [LINK] Show credential [TITLE] Build AI Agents and Automate Workflows with n8n LinkedIn [DATE] Jul 2026 [LINK] Show credential [TITLE] Automate Your Work with n8n (No Code Required) LinkedIn [DATE] Jul 2026 [LINK] Show credential [TITLE] Value Realization Best Practices for Customer Success Management LinkedIn [DATE] Jan 2022 [LINK] Show credential [TITLE] Marketing Tools: Automation LinkedIn [DATE] Jan 2022 [LINK] Show credential [TITLE] Learning HubSpot CRM LinkedIn [DATE] Jan 2022 [LINK] Show credential [TITLE] Business Fundamentals for Customer Success Managers LinkedIn [DATE] Nov 2021 [LINK] Show credential [TITLE] Customer Success Management Fundamentals LinkedIn [DATE] Nov 2021 [LINK] Show credential [TITLE] Business Storytelling with C.C. Chapman LinkedIn [DATE] Nov 2021 [LINK] Show credential [TITLE] Content Marketing Foundations LinkedIn [DATE] Nov 2021 [LINK] Show credential [TITLE] Product Management: Building a Product Roadmap LinkedIn [DATE] Nov 2021 [LINK] Show credential [TITLE] Business Writing Principles LinkedIn [DATE] Aug 2021 [LINK] Show credential [TITLE] Transitioning to Product Management LinkedIn [DATE] Aug 2021 [LINK] Show credential [TITLE] Communication Foundations LinkedIn [DATE] Aug 2021 [LINK] Show credential [TITLE] Project Management Simplified LinkedIn [DATE] Aug 2021 [LINK] Show credential [TITLE] Intro to Service Management with ITIL® 4 LinkedIn [DATE] Aug 2021 [LINK] Show credential [TITLE] Statistics Foundations: The Basics LinkedIn [DATE] Aug 2021 [LINK] Show credential [TITLE] Become an Agile Project Manager LinkedIn [DATE] May 2021 [LINK] Show credential [TITLE] Agile Project Management with Microsoft Project LinkedIn [DATE] May 2021 [LINK] Show credential [TITLE] Agile at Work: Getting Better with Agile Retrospectives LinkedIn [DATE] May 2021 [LINK] Show credential [TITLE] Series 6 license (Investment Company/Variable Contracts Products License) FINRA Investor Education Foundation [DATE] May 2010 · Expired Dec 2011 [LINK] Show credential [TITLE] Agile Project Management: Comparing Agile Tools LinkedIn [DATE] May 2021 [LINK] Show credential [TITLE] CERTIFICATE OF COMPLETION: Good Clinical Practice for Clinical Research Europital [DATE] Feb 2016 [LINK] [TITLE] Agile at Work: Driving Productive Agile Meetings LinkedIn [DATE] Apr 2021 [LINK] Show credential [TITLE] Agile at Work: Planning with Agile User Stories LinkedIn [DATE] Apr 2021 [LINK] Show credential [TITLE] Agile at Work: Building Your Agile Team LinkedIn [DATE] Apr 2021 [LINK] Show credential [TITLE] Agile Development Practices LinkedIn [DATE] Apr 2021 [LINK] Show credential [TITLE] Agile Foundations LinkedIn [DATE] Apr 2021 [LINK] Show credential [TITLE] Transitioning from Waterfall to Agile Project Management LinkedIn [DATE] Apr 2021 [LINK] Show credential [TITLE] Comparing Agile versus Waterfall Project Management LinkedIn [DATE] Apr 2021 [LINK] Show credential [TITLE] Software Development Life Cycle (SDLC) LinkedIn [DATE] Mar 2021 [LINK] Show credential [TITLE] Prepare for the CompTIA IT Fundamentals+ (ITF+) Exam LinkedIn [DATE] Feb 2021 [LINK] Show credential [TITLE] Become a Linux System Administrator LinkedIn [DATE] Jan 2021 [LINK] Show credential [TITLE] Linux: Storage Systems LinkedIn [DATE] Jan 2021 [LINK] Show credential [TITLE] Linux: Shells and Processes LinkedIn [DATE] Nov 2020 [LINK] Show credential [TITLE] Linux: System Information and Directory Structure Tools LinkedIn [DATE] Jun 2020 [LINK] Show credential [TITLE] Building an Ubuntu Home Server LinkedIn [DATE] Jun 2020 [LINK] Show credential [TITLE] Linux: Kernels and Logging for System Administration LinkedIn [DATE] May 2020 [LINK] Show credential [TITLE] Virtual Reality Foundations LinkedIn [DATE] May 2020 [LINK] Show credential [TITLE] Linux: File Sharing Services LinkedIn [DATE] May 2020 [LINK] Show credential [TITLE] Linux Foundation Cert Prep: Network Security (Ubuntu) LinkedIn [DATE] May 2020 [LINK] Show credential [TITLE] Kali Linux on Windows 10 First Look LinkedIn [DATE] May 2020 [LINK] Show credential [TITLE] Linux Foundation Cert Prep: Remote Access (Ubuntu) LinkedIn [DATE] May 2020 [LINK] Show credential [TITLE] Linux: Desktops and Remote Access LinkedIn [DATE] May 2020 [LINK] Show credential [TITLE] Linux: User and Group Management LinkedIn [DATE] May 2020 [LINK] Show credential [TITLE] Linux: Network Configuration LinkedIn [DATE] May 2020 [LINK] Show credential [TITLE] Linux: Package Management for CentOS LinkedIn [DATE] May 2020 [LINK] Show credential [TITLE] Learning VPN LinkedIn [DATE] Apr 2020 [LINK] Show credential [TITLE] Sumo Logic Certified Fundamentals Sumo Logic [DATE] Apr 2020 [LINK] [TITLE] Learning Tor and the Dark Web LinkedIn [DATE] Mar 2020 [LINK] Show credential [TITLE] Linux: Files and Permissions LinkedIn [DATE] Mar 2020 [LINK] Show credential [TITLE] Learning Linux Command Line LinkedIn [DATE] Mar 2020 [LINK] Show credential [TITLE] Linux: Overview and Installation LinkedIn [DATE] Mar 2020 [LINK] Show credential [TITLE] Excel: Power Pivot for Beginners LinkedIn [DATE] Dec 2019 [LINK] Show credential [TITLE] Learning Data Analytics LinkedIn [DATE] Dec 2019 [LINK] Show credential [TITLE] CSS2 Essential Training (2003) Lynda.com [DATE] Feb 2011 [LINK] Show credential [TITLE] Web ReDesign: Strategies for Success Lynda.com [DATE] Mar 2011 [LINK] Show credential [TITLE] CSS for Developers Lynda.com [DATE] Mar 2011 [LINK] Show credential [TITLE] JavaScript Essential Training (2007) Lynda.com [DATE] Apr 2011 [LINK] Show credential [TITLE] CMS Fundamentals Lynda.com [DATE] Apr 2011 [LINK] Show credential [TITLE] Practical and Effective JavaScript Lynda.com [DATE] Apr 2011 [LINK] Show credential [TITLE] Site Navigation with CSS in Dreamweaver Lynda.com [DATE] Apr 2011 [LINK] Show credential [TITLE] PHP with MySQL Essential Training (2007) Lynda.com [DATE] Jun 2011 [LINK] Show credential [TITLE] WordPress 3: Creating and Editing Custom Themes Lynda.com [DATE] Jul 2011 [LINK] Show credential [TITLE] Dreamweaver and WordPress: Core Concepts Lynda.com [DATE] Aug 2011 [LINK] Show credential [TITLE] SQL Essential Training (2009) Lynda.com [DATE] Aug 2011 [LINK] Show credential [TITLE] Time Management Fundamentals (2011) Lynda.com [DATE] Nov 2011 [LINK] Show credential [TITLE] Search Engine Optimization Getting Started (2010) Lynda.com [DATE] Dec 2011 [LINK] Show credential [TITLE] Web Design Fundamentals (2010) Lynda.com [DATE] Dec 2011 [LINK] Show credential [TITLE] Up and Running with Bootstrap 2 Lynda.com [DATE] Jan 2013 [LINK] Show credential [TITLE] Foundations of IT Security: Network Security Lynda.com [DATE] Jun 2016 [LINK] Show credential [TITLE] Foundations of IT Security: Operating System Security Lynda.com [DATE] Apr 2016 [LINK] Show credential [TITLE] Foundations of Cybersecurity Lynda.com [DATE] Apr 2016 [LINK] Show credential [TITLE] Foundations of IT Security: Core Concepts Lynda.com [DATE] Apr 2016 [LINK] Show credential [QUOTES] Testimonials & Quotes - [QUOTE] "Chris Smiths are hard to find..." [SOURCE] Wes Butler: Production Manager, KREX Channel 5 - [QUOTE] "I could not rate the work he has done for me any higher. His experience with digital media is broad and successful. His creativity and skill in art is unique and growing..." [SOURCE] Dr. Gary Loren McCallister -- CEO Flaming Moth Productions (2003- "Communicator" award winner) - [QUOTE] Said to the media and sales staff; 'You guys have done a great job! It's like a reintroduction of John Lyons to the horse community...' [SOURCE] Wayne Williams - Speaking of Horses Show - [QUOTE] "Christopher was an asset to our company with a willingness to step up and think outside the box..." [SOURCE] Jody Lyons -- CEO, John Lyons Symposiums, Inc. - [QUOTE] "Adventure out there!" [SOURCE] Christopher A. Smith - Resident, Zaventem, BE - [QUOTE] 'Christopher is awesome in a crisis. I don’t know how he stays so calm, cool and collected while everyone else is panicking...' Said after the successful resolution of a client impacting technical incident. [SOURCE] Taunya Renson-Martin -- Managing Partner, Mach Media - [QUOTE] "For me, it is less about the journey and more about the destination." [SOURCE] Christopher Smith - –

Strategic Domain & Focus Areas

Quantitative breakdown of operational tenure accumulated across regions, business models, top industry sectors, and top core domains.

Regional Focus

Operational tenure across Europe vs. USA.

29Y Region
Europe 40%
USA 60%

Business Model

Operational focus across B2B vs. B2C market structures.

62% B2B
B2B 62%
B2C 38%

Top 5 Industry Sectors

Top 5 active sectors managed by operational years.

Top 5 Sectors
Creative Services 30%
Pharmaceutical 19%
Equestrian 14%
Cybersecurity 11%
Advertising 8%
Other 18%

Top 5 Core Domains

Top 5 multi-disciplinary operational focus areas.

Top 5 Domains
Technology 33%
Creative 30%
Marketing 19%
Communications 14%
Financial 2%
Other 2%

Credentials & Certifications

75 professional certifications archived. Five most recent credentials displayed below. View verified licenses on LinkedIn ↗

Jul 2026

Build with AI: Create Custom Chatbots with n8n

LinkedIn
Jul 2026

Automate Your Workflows with Generative AI

LinkedIn
Jul 2026

Build AI Agents and Automate Workflows with n8n

LinkedIn
Jul 2026

Automate Your Work with n8n (No Code Required)

LinkedIn
Jan 2022

Value Realization Best Practices for Customer Success Management

LinkedIn
Inspect full directory of all 75 certifications

AI & Automation

  • Build with AI: Create Custom Chatbots with n8nJul 2026
  • Automate Your Workflows with Generative AIJul 2026
  • Build AI Agents and Automate Workflows with n8nJul 2026
  • Automate Your Work with n8n (No Code Required)Jul 2026
  • Marketing Tools: AutomationJan 2022
  • Virtual Reality FoundationsMay 2020
  • Learning Data AnalyticsDec 2019

Product, Agile & PM

  • Product Management: Building a Product RoadmapNov 2021
  • Transitioning to Product ManagementAug 2021
  • Project Management SimplifiedAug 2021
  • Intro to Service Management with ITIL® 4Aug 2021
  • Become an Agile Project ManagerMay 2021
  • Agile Project Management with Microsoft ProjectMay 2021
  • Agile at Work: Getting Better with Agile RetrospectivesMay 2021
  • Agile Project Management: Comparing Agile ToolsMay 2021
  • Agile at Work: Driving Productive Agile MeetingsApr 2021
  • Agile at Work: Planning with Agile User StoriesApr 2021
  • Agile at Work: Building Your Agile TeamApr 2021
  • Agile Development PracticesApr 2021
  • Agile FoundationsApr 2021
  • Transitioning from Waterfall to Agile Project ManagementApr 2021
  • Comparing Agile versus Waterfall Project ManagementApr 2021
  • Software Development Life Cycle (SDLC)Mar 2021

Business & Communication

  • Value Realization Best Practices for Customer Success ManagementJan 2022
  • Learning HubSpot CRMJan 2022
  • Business Fundamentals for Customer Success ManagersNov 2021
  • Customer Success Management FundamentalsNov 2021
  • Business Storytelling with C.C. ChapmanNov 2021
  • Content Marketing FoundationsNov 2021
  • Business Writing PrinciplesAug 2021
  • Communication FoundationsAug 2021
  • Statistics Foundations: The BasicsAug 2021
  • Time Management Fundamentals (2011)Nov 2011

Linux, Security & Systems

  • Prepare for the CompTIA IT Fundamentals+ (ITF+) ExamFeb 2021
  • Become a Linux System AdministratorJan 2021
  • Linux: Storage SystemsJan 2021
  • Linux: Shells and ProcessesNov 2020
  • Linux: System Information and Directory Structure ToolsJun 2020
  • Linux: Kernels and Logging for System AdministrationMay 2020
  • Linux: File Sharing ServicesMay 2020
  • Linux Foundation Cert Prep: Network Security (Ubuntu)May 2020
  • Kali Linux on Windows 10 First LookMay 2020
  • Linux Foundation Cert Prep: Remote Access (Ubuntu)May 2020
  • Linux: Desktops and Remote AccessMay 2020
  • Linux: User and Group ManagementMay 2020
  • Linux: Network ConfigurationMay 2020
  • Linux: Package Management for CentOSMay 2020
  • Learning VPNApr 2020
  • Sumo Logic Certified FundamentalsApr 2020
  • Learning Tor and the Dark WebMar 2020
  • Linux: Files and PermissionsMar 2020
  • Learning Linux Command LineMar 2020
  • Linux: Overview and InstallationMar 2020
  • Foundations of IT Security: Network SecurityJun 2016
  • Foundations of IT Security: Operating System SecurityApr 2016
  • Foundations of CybersecurityApr 2016
  • Foundations of IT Security: Core ConceptsApr 2016

Web Development

  • Up and Running with Bootstrap 2Jan 2013
  • Web Design Fundamentals (2010)Dec 2011
  • Dreamweaver and WordPress: Core ConceptsAug 2011
  • SQL Essential Training (2009)Aug 2011
  • WordPress 3: Creating and Editing Custom ThemesJul 2011
  • PHP with MySQL Essential Training (2007)Jun 2011
  • JavaScript Essential Training (2007)Apr 2011
  • CMS FundamentalsApr 2011
  • Practical and Effective JavaScriptApr 2011
  • Site Navigation with CSS in DreamweaverApr 2011
  • Web ReDesign: Strategies for SuccessMar 2011
  • CSS for DevelopersMar 2011
  • CSS2 Essential Training (2003)Feb 2011

Other

  • Building an Ubuntu Home ServerJun 2020
  • Excel: Power Pivot for BeginnersDec 2019
  • CERTIFICATE OF COMPLETION: Good Clinical Practice for Clinical ResearchFeb 2016
  • Search Engine Optimization Getting Started (2010)Dec 2011
  • Series 6 license (Investment Company/Variable Contracts Products License)May 2010 · Expired Dec 2011

Educational Background

Formal academic foundations supporting technical and creative leadership.

CCLM - Cours Communaux de Langues Modernes

French Language Certificate, French Level A

January 2011 - December 2011

Columbia College Chicago

Bachelor of Arts - BA, Video Compositing, Video Editing, 3D Animation

January 1995 - December 1997

Colorado Mesa University

Commercial Art, Graphics, Illustration, General Course Studies

January 1992 - December 1995

Industry Recognition & Awards

Formal industry honors and creative achievements.

Communicator Award of Distinction

The Fundamentals of Teaching · Interactive CDROM.

2003

24th - Annual Telly Award

Mesa State College Department of Music · Interactive CDROM.

2002

Initiate Contact

Looking for my next great adventure — let's discuss your digital experience needs.

LinkedIn
linkedin.com/in/thesmithconcept

Location
Kortenberg, Flemish Region, Belgium

Relocation options
United States

Published August 26, 2026 · Updated